Are You Talking to Me? Tailoring Your Communications to Reach Your Target Audience

Are You Talking to Me? Tailoring Your Communications to Reach Your Target Audience

Are you tired of posting weather warnings on social media only to keep getting calls about animals left in dangerous conditions? Or sharing guidance on stray animals that seems to go unnoticed by the public? In this keynote, we’ll explore how to turn outreach on its head by starting with your audience in mind, ensuring your message reaches the right people at the right time. By rethinking how we communicate, we can transform public awareness, increase compliance, and create a more engaged, compassionate community for animals. Join us to discover strategies that don’t just inform but truly resonate, making a lasting impact on community behavior and support. Setting the stage for Carolinas Unite, this session will inspire fresh perspectives on outreach and provide strategies that empower us all to build more informed, supportive communities for animals across the Carolinas.